As per the terms of GDPR, we are required to explain how we will use any personal data collected from you.
Inform Health are committed to protecting and respecting your privacy. We will only use the information we obtain about you lawfully and in accordance with the EU General Data Protection Regulation 2018.
Information we may collect about you
We may collect and process the following data about you:
- Identity data (including name, title, job title)
- Contact data (including email addresses, telephone numbers)
- Marketing and Communications Data (including your preferences for receiving marketing material from us and our third parties and your communication preferences)
- Usage data (including analytics information about how you use our website, services and products)
- Technical data (including internet protocol (IP) address, location, operating system, browser type). We collect technical data automatically by using cookies and third party analytics providers, such as Google. No other data we collect from you is processed in an automated manner.
How we use the information we collect about you
We use information held about you in the following ways:
- To carry out our contractual obligations to you.
- To notify you about changes to our services.
- To study how customers use our products/services.
- To develop customer relationships and grow the business, to notify you of marketing events and educational opportunities.
- To support sales forecasting and inform our sales and marketing strategy.
- To ensure that content from our website is presented in the most effective manner for you and your computer.
What are cookies?
A cookie is a small file of letters and numbers that we put on your computer if you agree. These cookies will allow us to distinguish you from other users of our website which will help us to improve our website and allow us to estimate audience usage, speed up your searches, recognise you when you return to our website and also to store information about your preferences.
Disclosure to Third Parties
We may share your data with the parties set out below:
- External Third Parties (e.g. our professional advisors, HM Revenue & Customs, service providers)
- Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.
We require all third parties to respect the security of your data and to treat it in accordance with the law.
The data protection legislation gives you a number of rights. These rights include:
Right to access your personal data – this is commonly known as a “subject access request”. This enables you to request a copy of the personal data we hold about you. In order to process this request, we may need to request confirmation of your identity in order to ensure you have a right to access this data.
Right of correction – This enables you to have any data we hold on you which may be incomplete or inaccurate corrected. In order to process this request, we may need to verify the accuracy of the new data you provide to us.
Right to erasure – This enables you to request us to remove or delete personal data we hold on you where there is no good reason for us to continue doing so. You also have the right to ask us to remove or delete any personal data when you have exercised your right to object to processing (please see below), where we may have processed the information we hold on you unlawfully or where we are required to erase your personal data to comply with local law. Please be aware, we may not always be able to fulfil your request for erasure for specific legal reasons. If this is the case, we will notify you, if applicable, at the time of your request.
Right to object to processing – This enables you to object to us processing the information we hold on you when you feel that there is something about your individual situation which means you wish to object to processing as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. Please be aware that in some cases we may be able to demonstrate that we have compelling legitimate grounds on which to process your information which will override your rights and freedoms.
Right to request restriction – This enables you to request that we suspend the processing of the personal data we hold on you in the following circumstances:
- If you would like us to establish the accuracy of the data we hold
- Where the use of the data is unlawful but you do not to exercise your right to erasure
- Where you require us to retain the data even if we no longer require it as you need to establish, exercise or defend legal claims
- Where you have exercised your right to object to processing but we need to verify if we have overriding legitimate grounds to use it.
Right to request transfer – This enables you to request that the personal data we hold on you is transferred to you or to a third party. We will provide to you, or your selected third party, your personal data in a structured, commonly used, machine-readable format. Please note, this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
Right to withdraw consent – If we are relying on consent as the lawful basis for processing, this right enables you to withdraw that consent at any time. This will not affect the lawfulness of any processing which has been carried out prior to the withdrawal of your consent. Please be aware that if you withdraw consent, we may not be able to deliver certain products or services to you. If this is the case, we will advise you of this at the time of you withdrawing your consent.
If you wish to exercise any of the rights listed above, please contact us at firstname.lastname@example.org.
We may update this policy from time to time. To view the latest policy at any time, please visit www.informhealth.uk/privacy-policy